What is SEO – 5 Secret Words To SEO Success
What is SEO? That is on the mind of so many people I talk to. I know that because if I refer to SEO I notice a glazed look in their eye. I quickly spell it out and say ‘Search Engine Optimization’.
This is still a mystery to quite a few business people and entrepreneurs. SEO really is all about doing whatever you need to do to get found-on-line by the search engines. When I say search engines, I mostly mean Google. Google these days is the powerhouse.
When I refer to getting found on-line, that refers to your on-line presence. Do you have a website? Do you have a blog? Are you on social media? That can include Facebook, Twitter, LinkedIn, Pinterest and a whole lot of other great social media tools.
Google wants to send the Continue reading
2 Effective SEO Tools to Help You Get Found On-Line
You have likely been following some strategies to boost your SEO. You probably have a plan in place. Search Engine Optimization in business is crucial. I’m sure you’ve realized that a long time ago.
Now let me share a couple of really worthwhile tools that can help you even more with your SEO. The two tools I’m going to talk about today are: Google Authorship, and Schema. Org.
1/ ‘Google Authorship’ is Google’s initiative to connect authors with their content. Content will rank higher on Google if the authors to each piece of content are validated. In other words, the most evidence Google has that the author is actually qualified and credible, the better the rankings will be for that content.
This method of connecting authors to their content is just another way Google is boosting its own credibility. Way to go, Google. This makes perfect sense when you think about it. If you are an author or a business or a brand, this is one more tool that will help Continue reading
4 SEO tips to boost your business online
SEO (Search Engine Optimization) takes time to get working, so if you haven’t started already, make up your mind to do that first step to boost your business in the online world.
Here are the 4 tips for your on-line search engine optimization:
1/ Identify your website’s most important pages. This may include your homepage or popular landing pages. It could be the pages you expect your customers visit most often.
Maybe it is a page featuring some information that is most popular or an item that sells well at this particular time of year. You can check out your number of visitors at google analytics and that will give you feedback on how many visitors your pages are getting.
2/ Choose three or four keyword phrases for each page. Choose a keyword that isn’t too competitive, but one that does have some search volume. The more detailed the keyword is, the more competitive it is.
Do an on-line search to see how many results your keyword is Continue reading
Hair salon in Dorchester area for trendy styles and family haircuts
Lisa Helder has been styling hair for 20 years and has a great touch. That may be the reason she called her at home hair salon studio, “Personal Touch Hair Design”.
This year marks the first time Lisa has gained online presence with her hair salon. As an ongoing customer for several years, it was my personal opinion that Lisa would benefit from having a website and being online so that more people could find her business. Having a website can also increase your level of professionalism.
Since I create websites and do SEO (search engine optimization) as part of Rocketstone Business Marketing Solutions, I talked with Lisa one day about Continue reading
6 Tips on How to Use Social Media in Your Business
Social media is changing at a fast pace and the world wide web is changing right along with it.
Google Search Results
Google is improving its search capability. Twitter updates can be found on Google and Twitter posts are sometimes showing up in general searches. YouTube videos are also frequently appearing in general search results.
This is evidence that your business must be actively using tools such as Twitter, YouTube and Facebook.
Smart Phones
More and more people are Continue reading