Online marketing can be a lot of work, and include multiple strategies depending on how you want to sell. It can include search engine optimization, video, email, social media, and text message marketing. You want to attract customers to your site, and sell them with what you have to offer. A major component of this that many businesses overlook is their online reputation.

Reputation management is critical in attracting potential customers whether you own a local business or a growing business. If you are not active online, you do not know what your customers think of you online. You should communicate to your customer’s online, through blogs, online videos, emails, or social media. This keeps your customers thinking of you, as well as letting them know about any updates, sales, or new products or services that you offer.

Social media is a fast way for customers to find out if you Continue reading →